Alessandro Senato

UX Designer, entrepreneurial designer and Technologist

Looking for an in-house or remote job
Available to relocate

I quit Computer Engineering to start my own startup
8 years Product Designer for my media-tech company
We worked for Calvin Klein and the Italian Space Agency
1 year UX Designer in San Francisco for small startups
4 years back in Europe as Product Designer
Now I’m focusing on User Centered Design to work on something impactful

Case Studies

UX / UI and User Research projects

my design process

principles that guide my work

1. Empathize

Thoroughly analyzing the project, the goals and the people involved, is the first brick of the house. For the house to be solid, the first brick must be well placed.

2. Define

After collecting as much data as possible, I try to analyze them and narrow them down to be able to define a few clear insights to work with.

3. Design

Having worked with many graphic design tools for over 15 years, I have acquired the expertise to quickly digitize an approved idea. Being comfortable with modern prototyping platforms such as Figma, Adobe XD or InVision, I can quickly bring sketches to life.

4. Test

The purpose of the last iteration is to make sure you haven’t designed, confined to the echo chamber of your idea. Testing your design by looking for points of view other than your own can reveal crucial mistakes your eyes didn’t want to see.

competency profile

the skill combination that makes me unique

UI Design (Figma - XD)

Frontend Dev (HTML - CSS - JS)

Prototyping (InVision)

Vector Design (AI)

Raster manipulation (Ps - Lr)

Motion Graphics (Ae)

Video Editing (Pr)

stocked design toolbox

I master several design tools and have extensive experience in rapid prototyping from low to high fidelity.

I am familiar with design principles from more than a decade of sketching, wireframing, prototyping, and presenting ideas.

agile on problem solving

Agile is not a methodology, it’s more of a mindset for organizing projects and managing them more flexibly.

As Gustave Eiffel said, “Strength comes from flexibility rather than weight.”

technological vision

A good science education and my personal technological instincts gave me the awareness to understand new technologies and the creativity to imagine new products.

holistic point of view

My dual background on tech and design, allows me to have a bird-eye view on projects and to be the perfect middleman between developers and designers.

motivation

I have an insatiable appetite for technology. My drive is the idea of evolution that has evolved humans to the current state of the art.

Shaping technology around products is a natural attitude for me; technology is my native language.

excitement comes from

my engagement skyrockets on

Interaction Design

Internet of Things

Product Design

personality and stuff

last words

work together

Team Facilitator

I always had good teams to work with. My role was to get the best out of each teammate. My ideal state of mind is brainstorming; I love bad ideas having sex and generating good ideas.

Organization

Lower the Entropy!

I’m methodical, organized and disciplined.
Consistency is my first commandment.

Yes, I do rename Photoshop layers.

Talk to me

Honest and Straightforward

One personality trait I want to emphasize is that I am honest and straightforward, and I like others to be honest with me.
I am respectful and, as a result, I am punctual.

Mood

Moving time

I’m moving all over Europe because it’s a cultural hub for the world today. It’s where meaningful things happen, and I’m eager to expand my awareness and contribute to something impactful.